We employ both internal and third-party capital to make strategic hotel investments of new build or well-maintained select and limited service hotels across all markets and brands.
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Investment Services Summary
Through the experience and relationships of our management team, we are able to identify potential property and portfolio acquisitions using investment criteria that focus on:
• The quality of the properties
• The strength of the underlying operations
• Market demographics
• Conservative leverage
• Fixed rate, long-term debt
• Opportunities for expansion
• Security of cash flows
• Potential for capital appreciation and
• Potential for increasing value through improved property performance and management.
Brand Relationship Advice
In today’s competitive and global hotel market, being part of a group of hotels that share a recognized brand and provide services such as a central reservation system, marketing, and well-tested operational procedures might mean the difference between financial success and failure. However, with so many hotel companies offering franchises, the selection process can be both complicated and confusing.
With over 20 years of negotiating skills with the top eight worldwide hotel brands, our team can answer any of your questions. For instance, which brand is best suited for you based on your property, your market, franchisee fees and franchisor reputations, and the overall health of the franchise.
Repositioning and Rebranding
Having converted 44 proprietary Oak Tree Inn hotels to one of three Wyndham brands, we know the added value that a repositioning and rebranding can bring to improve your return on investment.
Before you renovate or rebrand to reposition your property, we urge you to consider the following:
• Current and desired hotel market segments
• Competitive analysis
• Improvements focusing on your property’s competitive edge
• Cost analysis of renovations and/or operating changes
• Cost-benefit analysis
• Forecasted operating results
Our experienced and skilled management team can help you create a focused repositioning and rebranding plan that makes sure your vision aligns with your hotel’s potential and market conditions.
If you’re looking to partner with a strong operator who can add value through its access to financing, development wherewithal, and operational expertise, contact us today.
If you’re thinking about buying a hotel and either operating it yourself or assigning the management of the property to a third party, due diligence is all about maximizing your return on investment while not getting in over your head.
O’Neill Hotels & Resorts Ltd. can help you discover and analyze a prospective hotel investment so you avoid any nasty surprises after the deal is done. Having a due diligence plan will help you avoid costly mistakes up front, make a better offer or steer you away from bad deals.
Valuation and Underwriting
Having managed close to 120 hotels, our leadership team brings a depth of advisory experience for both owners and developers.
Some advisory services we provide:
• Acquisition and Underwriting Due Diligence
• Market and Feasibility Studies
• Asset Evaluations and Strategies
• Operational Review
• Management Contract Negotiations
• Franchise Agreement Negotiation
• Development Strategies